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There are many marketing strategies and the game isn't exactly fair. In the end it's all about creativity and fun.
Test your ads, test your phrasing, play with the concept until you find something that works. Little changes to the way you say things will get you a long distance. Remember to spy on your competition!
Just a naughty piece of advice from myself, If you're writing an e-book, offer it for free to a newsletter you've infiltrated and ask people to read your e-book before it's finished asking for their opinions, comments, or suggestions.
If you're clever, you'll get others to write the e-book for you without them knowing it! I call this dirty trick, Beta Testing! Absurd you may say, or pure genius?
It's all about having fun! Remember, advertising is the adventure of making yourself known to the world. It's all about discovery and it should be fun. Play it as if it was a game.
Here's a little list for you. You should get your ads in:
You should cover all the above advertising methods. Once you have fine tuned your ad copy you should try all these methods keeping track of what brings you sales.
Most new marketeers make the mistake of not tracking what they're doing believing every ad campaign is successful by itself.
Of course this results in a lot of money being lost. I've made a few errors of my own, investing money into the wrong places and getting no results. This is why I now use Hyper Tracker to keep track of my advertising campaigns.
It could not be simpler! It just tells me where I should put my money on and where I should move on. It's literally saving me hundreds on advertising a month.
Once you have everything up and running, face advertising as fun, knowing that you will attract your success, looking forward to the next day!
Stick at it looking for the techniques that attract the best results. Keep track of your successes and failures to prevent you from repeating bad moves.
Participate in online discussion boards and leave a link to your website as your signature. You'll be building trust and generating the will to help others, learning from that experience.
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